Their consulting, training, and ongoing support have ensured we’re getting maximum benefits and saving valuable time.
We worked closely with Playtech Australia to refine and upgrade their Zoho CRM platform to better suit their business needs and growth plans.
CRM Optimisation: We cleaned up and streamlined their contact and participant records, bringing structure, consistency, and clarity to their database.
Segmentation for Targeted Messaging: Granular segmentation was introduced to enable precise targeting across email and SMS campaigns—ensuring the right message reaches the right audience at the right time.
Custom Enrolment Form: We re-engineered their participant enrolment process using Zoho Creator, designing a streamlined, user-friendly online form with smart automation and real-time syncing to Zoho CRM. View the live form here.
Consulting, Training & Support: We provided hands-on consulting, tailored training, and ongoing support to help their team adopt and make the most of the new systems with confidence.
With their CRM now working the way it should, Playtech Australia has seen tangible benefits:
Improved data accuracy and clarity across all participant and contact records
Faster and more effective enrolment processing through their new Zoho Creator form
Increased efficiency thanks to reduced manual data entry and smarter workflows
Higher engagement rates through targeted, relevant SMS and email communications
Informatix has been a tremendous help in optimising our Zoho CRM. They cleaned up and streamlined our contact and participant records, introduced granular segmentation for targeted email and SMS communications, and completely re-engineered our participant enrolment form and processes. Their consulting, training, and ongoing support have ensured we’re getting maximum benefits and saving valuable time.
– Mark, Playtech Australia
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We delivered a comprehensive digital transformation for The Greek Club, addressing their challenges with the following solutions:
The impact of these changes has been phenomenal:
Feedback from The Greek Club has been overwhelmingly positive. The results have been clear, with a steady upward trajectory in activity and engagement.
Informatix has laid the foundation for the next phase of the Zoho One CRM implementation, with The Greek Club already reaping the rewards of their upgraded systems.
They helped us streamline inbound leads, set up a structured process for managing deals, and integrated Zoho CRM with our SimPro system for seamless data flow.
We delivered a tailored solution for Hamilton Electrical, focusing on improving their CRM and related systems:
The results have been phenomenal:
Working with Informatix has been a game-changer for us at Hamilton. They helped us streamline inbound leads, set up a structured process for managing deals, and integrated Zoho CRM with our SimPro system for seamless data flow.
The addition of a Chat BOT has also boosted lead generation and customer feedback. Their expertise has made a real difference.
– Ashleigh, Hamilton Electrical
Informatix analysed what we were doing and implemented a CRM system to manage our leads, opportunities, cases and digital marketing communications.
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Whitelaw Engineering Machinery faced several challenges before reaching out to us. They needed a website to list and sell their new and used equipment and manage online inquiries.
Additionally, they required a CRM system to manage all their leads, contacts, accounts, and deal management processes.
Implementing an email marketing platform to send monthly news and product updates was also on their list.
A mechanism to handle after-hours inquiries and a system to handle customer cases/issues were essential as well.
Finally, they required technology that could capture leads from website visitors 24/7, ensuring no potential customer was missed, regardless of the time of day.
1. Website Redesign and E-commerce Integration:
We re-designed their entire website and implemented their WooCommerce online shop. Each page was optimized for excellent search rankings.
2. Zoho CRM Implementation:
We integrated Zoho CRM to manage their entire sales process from end to end, from website lead forms to automated workflows that handle communications during the sales process.
3. Automated Sales Assistant:
We built a customised website BOT sales assistant to capture high-value leads after hours, ensuring 24/7 lead generation.
4. Training and Support:
We provided comprehensive training for website upkeep and maintenance, including the addition and editing of online products.
This also included a mechanism to fine-tune SEO for each webpage and product line.
Training covered their CRM system, focusing on lead, contact, account, and deal management, the creation and delivery of targeted personalized EDMs, and the day-to-day administration of their database tools for prospects and customers.
The impact of these changes has been phenomenal:
With the foundation now solidly in place, Whitelaw Engineering Machinery is well-equipped to continue their journey of growth and excellence.
They plan to further enhance their digital presence and explore more ways to leverage the Zoho platform for even greater efficiency and customer satisfaction.
Logic, reliability and communication have
been the biggest positives so far.
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After evaluating Brisk Transport's needs, we created a framework to improve sales, deliver digital marketing, and manage operational data and workflows.
We provided the following services:
Brisk now enjoys easy access to customer data, job scheduling information, accurate reporting, and a structured way to handle business leads and deals.
Focused customer engagement is giving them steady streams of highly qualified leads which has increased 120% since implementation. This has led to an increase in sales by 33% annually.
Our CRM implementation and consulting services have given them the ability to monitor customer interactions across all digital channels.
The platform was built with scalability in mind, so it can grow to meet future needs.
We now have granular control and visibility of
all our critical business data. Our digital dashboards
have made a huge difference.
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To address these challenges, we designed and implemented a comprehensive digital management system, consolidating all critical business data into a single, accessible platform.
After consulting closely with Vend24/7's management team, we built a new website and a digital portal to integrate their data sources, streamline workflows, and enhance their online presence. Our collaboration with their tech providers ensured a seamless integration of all systems.
Key Deliverables:
The impact of these changes has been phenomenal:
Vend24/7 has expressed high satisfaction with the results of the project, highlighting the ease of managing their business processes and the impact on their digital presence. The success of this project has positioned them for future growth and scalability.
I had wasted good dollars on large digital marketing companies who promised the world but never delivered and were happy to keep taking my money. Not informatix, I have found them first and foremost trustworthy and dedicated to getting you great results.
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In addition to the website redesign and eCommerce storefront launch, we provided the following services:
We provide ongoing consulting services to ensure Le Beau maximises their investment.
Le Beau now enjoys an attractive and engaging website with enhanced customer service capabilities. They have more real-time customer engagement through live chat, and a steady stream of highly qualified leads —their website traffic has increased 120% since implementation and they see a 30% annual increase in sales.
Our CRM implementation and consulting services have delivered digital dashboards to Le Beau's team, giving them a 360º view of all customer touch-points and interactions.