With all the systems and platforms used by today’s businesses in various capacities, integration is the key to a smooth and productive IT infrastructure. How well does your e-marketing platform mesh with your existing systems?
If your marketing system runs independently from your CRM and website backend, you’re missing out on the advantages of integration—including higher value from customer interactions, increased efficiency and ROI, centralized subscription management, more precise segmentation and, most importantly, streamlined processes.
Increase organizational flexibility with Informatix
The Informatix e-marketing platform brings you powerful integration tools that simplify, improve, and enhance your marketing efforts. Features of our platform include:
- Custom subscription forms: Easily produce the exact forms you want, with customized URL redirection, and embed them on any page of your website. Simply create the form, then copy and paste the basic HTML code generated by our platform.
- Facebook integration: Use our simple form creation to create and embed a subscription form right on your Facebook fan page in just a few clicks.
- Social media sharing: Send email campaigns with web version links to enable social sharing options, so your recipients can share your messages with one click.
- External subscriber sync: Streamline your subscriber base by syncing any external database with your mailing list, including MSSQL, MySQL, and PostgreSQL. You can set up your platform to sync databases automatically, as often as you’d like.
- Unique, powerful API: With Email Marketing from Informatix, you’ll enjoy a powerful, flexible API that lets you add and manage lists, subscribers, users, and more.