Posts Tagged ‘website’
All “About Us”: Introducing New Prospects to Your Business
How much time did you spend writing your website’s “About Us” page? If you’re like most business owners, you focused first on your Home page, then on the other pages of your site. The About page often gets put on the back burner and seems less important. After all, who really wants to read about you, anyway?
Benefits of Using Video on Your Website
Should you add a video to your business website? It’s not a must, but it certainly does make an impact – not only on customers, but on your site’s search engine presence. Read on to learn more about the right and wrong ways to use video on a website, as well as its benefits.
Marketing for the 21st Century
Whether you’re interested in hiring an Internet marketing pro to handle your social media accounts or you’re determined to do it all yourself, there are right ways to go about branding and marketing your business online… and there are wrong ways.
Smart SEO Tips for Choosing Your Site’s URL
If you’re redesigning an existing site, you may be stuck with certain aspects of the old architecture – one of which is probably the site address or URL. If you have the opportunity to build your company’s website from the ground up, however, the URL is up to you – and that’s a good thing!
Changes to Google’s Search Algorithms Will Affect Website Traffic and SEO
On February 24, 2011, Google announced changes to its search engine algorithms that will affect the types of websites that are prominently displayed in search results. Spokespersons at Google say this latest change is part of their ongoing attempt to offer the best possible search engine features to users, but it will also have a dramatic impact on traffic to websites with high and low quality content.