Whether you’re in retail or the service industry, you’ve likely heard a lot of hype surrounding digital loyalty programs. While these programs may seem expensive and time-consuming to maintain, they’re actually a fast and simple way to develop strong relationships with your customers and increase your sales over time. Here are four great benefits of digital loyalty programs.
Every digital marketer knows that content is still king, especially with search engine algorithms continually shifting in favor of conversational search and relevant, informative results. But just as the digital landscape has evolved, becoming more crowded and complex than ever, the requirements for successful content marketing have expanded beyond blog posts and social media.