Posts Tagged ‘eCommerce’
Advanced SEO Strategies
You already know the basics of SEO, but do you know about these higher-level search engine strategies?
- If you’re already researching good keywords and incorporating them into your website copy, without falling into the trap of keyword “stuffing”…
4 Elements of a Successful Online Brand
What makes an online brand a success… or a failure? In our experience, there are four main elements that contribute to a powerful and effective ecommerce brand.
SEO for eCommerce Category Pages
Search engine optimization doesn’t just apply to your landing page, blog, and the “About” page of your business. Every piece of content on your website is crawled by Google and other search engines, and gets factored into how their algorithms rank your site. That means a few poorly-optimized pages – such as long, boring lists of products on otherwise empty category pages – can drag down your ranking, bringing a site that might otherwise have appeared on the first page of Google results to the second page, third, or worse.