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Objections to Social Media – And Why It’s a Good Idea for Your Business Anyway

Objections to Social Media - And Why It's a Good Idea for Your Business Anyway

Twitter is the latest social media platform creating buzz online, and it’s easy to see why – it provides quick snippets of information and allows people to network with friends, coworkers, customers, and businesses in a fraction of the time spent on traditional blogging.

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The 4 Biggest Twitter Mistakes and How You Can Avoid Them

The 4 Biggest Twitter Mistakes and How You Can Avoid Them

Twitter is the latest social media platform creating buzz online, and it’s easy to see why – it provides quick snippets of information and allows people to network with friends, coworkers, customers, and businesses in a fraction of the time spent on traditional blogging.

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Email Marketing Worth 336 Million Pounds

Email Marketing Worth 336 Million Pounds

Despite rumors that email marketing is on its way out in the face of the social media boom, the numbers say otherwise. A recent report from Econsultancy, the UK media experts, shows that email marketing has actually grown by 15% in 2009 and is presently worth 336 million pounds – roughly 58.08 million U.S. dollars…

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What Can You Do to Improve Email Deliverability?

What Can You Do to Improve Email Deliverability?

If you’re sending out an email newsletter to your clients or prospective customers, it’s not as simple as clicking “Send”, as you’d do with a private email, and assuming everyone will receive your message. Marketing mail is filtered by email accounts in a variety of ways that can prevent people from ever seeing your message;…

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When to Redesign Your Website – and When Not To

When to Redesign Your Website - and When Not To

Website design is both an art and a science, relying on keen artistic and visual sensibilities as well as information about how visitors use the Internet, what draws the eye, and the most effective placement of key links and features.

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