Posts Tagged ‘Subject Line’
Email Subject Line Symbols: Do They Increase Open Rates?
Some companies are now using symbols in their email subject lines to help their marketing messages stand out in crowded inboxes. But does this quirky method work, or is it just another marketing tactic that looks intriguing on the surface, but fizzles out in practice?
Don’t Let Your Email Land in SPAM
A lot of time and effort goes into your email marketing campaigns—so the last thing you want is for your carefully crafted messages to get snagged in spam filters, never to be read by your customers and prospects. How can you make sure your emails aren’t being tagged as unwanted fluff, and subsequently deleted unread?
Email Design: Getting It Right
What are the key ingredients of compelling, professional emails that your customers, contacts, and colleagues will actually want to read Unfortunately, there isn’t a simple, one size-fits-all answer to this question. There are many factors that go into the design and writing of a great email notice or newsletter, from the subject line and text to the graphics and layout of your mailing.